But why does this happen specifically during the colder weather? Part of it is natural; as the temperature drops, so does the amount of moisture in the air. However, the other factor results from our own cold-weather behaviors. Temperature dip? Turn up the thermostat! Unfortunately, this leeches the remaining moisture from the air and worsens the problem. Hot shower to thaw after a day of raking leaves? Similar result; the hot water removes important water-locking oils from your skin.
We've identified the problem, but what's the solution? First, you could purchase a humidifier to reintroduce some moisture back into the air. Quicker fix? Moisturize right after showering (in warm—not hot—water). HYDRATE is a great option to keep your facial skin supple because it won't clog pores.
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